You could create the most engaging Reels in the world, but if your business name and logo design don’t display beautifully, you won’t get too far.

That said, your social media branding needs to be on-point. Instagram is a visual platform every single thing you post is a reflection of your brand identity. In order to broaden your visibility, let’s have a look at the many avenues open to you.īefore you start strategizing about beating the Instagram Reels algorithm, take time to understand the channel. It’s natural to question how Instagram’s algorithm may affect your own marketing efforts on the platform. ‍ 10 ways to leverage the Instagram algorithm for business The key is this:Īchieve virality by creating content that people want to talk about and save, and inspire them to do the same for your company.īuild a beautiful logo in just a few minutes. You may be wondering what you can do to crack the Instagram algorithm and increase the visibility of your branded content and the number of potential new customers you can reach. Instagram itself refers to it as a 'variety of algorithms, classifiers, and processes, each with its own purpose.” People often talk about the Instagram algorithm as a single idea, but there are actually many algorithms at work. ‍ Understanding the Instagram Reels algorithm There are certain schedules that rack up more views than others.

Avoid posting the Reel at any time you deem convenient.

Make your Reel more visible by using the right number of quality hashtags.

Utilize the platform well by using its music, GIFs, and sticker features for more engagement.

Instagram has guidelines stating that political views, blurry footage, and violent content will NEVER be promoted to a larger audience.

Instagram will promote your Reel if you are providing value to your community.

You can reach the peaks of the Instagram Reels algorithm by boosting your popularity, posting on time, and creating relevant content.

A post shared by Adam Mosseri how does the algorithm work, and how can you use it to help your brand reach more people? Let’s find out! Key takeaways:

Best time to post instagram reels